Tag - London

Graduate Fashion Week 2014 – Crispy chips are in fashion this year!

From May 31st (to June 3rd) London is going to stage the Graduate Fashion Week, the world’s leading event for fashion students, showcasing the work of over 1,000 graduates from the most influential UK and international universities.
As usual you can see on the catwalk a lot of inspirations, provocations, novelties, but in some cases you can also have a lot of doubts about the prestige of those fashion institutes.
A part from the same common teaching methods that invite students to copy “reinterpret” the great Japanese masters and the Antwerp Six, it seems that this year the pop imagery of Jeremy Scott gained a certain influence on the new generations of designers. Following the front-row reportage of the Graduate Fashion Week from the social media channels of GlamJam – The Fashion Atlas by Chiara Senatore it’s really the case to say that crispy chips are the hottest fashion trend this year.
 
Graduate Fashion Week 2014 London
 

Read More

Top 3 of London Fashion Week – Fall Winter 2014

Right after New York is the turn of the London Fashion Week, that brought a sense of light-heartedness and joy of living to the next autumn-winter 2014 thanks to a whirlwind of colors and prints. Here it is my top 3 of the best collections that definitely “animated” the London Fashion Week with an energy burst .
 

Temperley London – FW 2014
 

Read More

Everybody is talking about: Olympic Games Fever

A
few hours before the opening ceremony of the XXX Olympic Games of London, the atmosphere of
the fashion world is getting warmer and warmer.
The fight will be
not only in the battlefield between the athletes, but also among the
designers who dress the national teams.

A poche ore
dall’inizio della XXXesima edizione dei Giochi Olimpici di Londra,
l’atmosfera del mondo della moda si sta surriscaldando.
La lotta
a cui assisteremo non sarà solo tra le nazioni in gara, ma anche tra
gli stilisti che vestono le varie squadre.

Armani Swimsuit
Armani
dressed the Italian team in blue and white suits
with the national anthem embroidered on the inside lining of the jackets
. He even
designed the swimsuits for the swimming team with sinuous black
and white lines
. While Prada has renewed the look of the
sailing team
(do you remember the successes of the Prada Luna
Rossa team in the last 4 America’s Cup?) focusing on the blue
parkas with the classic red tag up on the breast.


Se Armani ha deciso
di vestire la nazionale Italiana con tanto di inno di Mameli dorato
ricamato all’interno delle giacche
e di disegnare i costumi
della squadra di nuoto con giochi di forme sinuose in bianco e nero
,
Prada ha rinnovato il look della squadra di vela (ve li
ricordate i successi del team Prada-Luna Rossa nelle ultime 4
America’s Cup?) puntando su parka azzurri con la classica
targhetta rossa ben in vista.

Prada Olympic
Ralph Lauren has
drawn a typical American Preppy uniform
with the classic
polo shirts, the chinos, Bermuda shorts and
the Regimental
pattern belt
, the Preppy detail par excellence, as Lisa Birnbach says in her True Prep book.

Ralph Lauren non
poteva che disegnare le tenute americane in perfetto stile Preppy
con
la classica polo, i chinos, i bermuda e l’immancabile
cintura
in tessuto fantasia regimental
con chiusura ad anelli, il
dettaglio Preppy per eccellenza, come dice Lisa Birnbach nel libro True Prep.

Stella
McCartney
has been appointed as creative director of the Adidas
team and designed a special collection for the host nation using
smart fabrics with high technical performances based on the
control of body temperature.


Adidas ha nominato
Stella McCartney direttrice creativa del team che ha disegnato
la collezione speciale per la nazione ospitante usando tessuti
intelligenti dalle alte performance tecniche basate sul controllo
della temperatura corporea
.

The
Florentine fashion house Ermanno Scervino has been chosen as
stylish ambassador from the Republic of Azerbaijan
. He designed
an extremely elegant total look with sophisticated details such as
pleated shirt and tight jacket for men and the boat-neck top and
skirt with ruffles on the back for women.


La maison fiorentina
Ermanno Scervino è stata scelta come testimonial dalla
Repubblica dell’Azerbaijan
con total look dai dettagli
sofisticati come camicia plissettata e giacca attillata per lui e top
con scollo a barca e gonna con volant sul retro per lei
.

 
Finally, Cedella Marley, daughter of the legendary king of reggae Bob Marley, who designed the uniforms for the Jamaican athletes in collaboration with Puma, reproducing the colors of the flag: yellow-green-black.


Infine, alla lista di
stilisti dobbiamo aggiungere Cedella Marley, figlia del
leggendario re del reggae Bob Marley, che ha disegnato le divise
per gli atleti giamaicani in collaborazione con Puma
,
riproponendo i colori della bandiera giallo-verde-nera.

The
various fashion houses, however, didn’t want to limit the
competition on the Olympic fields, so to homage sports fanatics and
patriotic supporters, they have made special capsule collections for
the occasion.


Le varie maison di
moda però non si sono volute limitare al campo di gara e per far
vivere il sogno delle olimpiadi anche ai fanatici sportivi
patriottici o ai semplici simpatizzanti della manifestazione, hanno
realizzato capsule collection appositamente per l’occasione.
The
Japanese designer Izumi Ogino, creative director of Anteprima,
presented the “gym couture” capsule collection
during the Spring Summer 2012 fashion show. The sophisticated and
minimalist style of the brand is combined with edgy and sporty
silhouettes
. Among the accessories could not miss the iconic
wirebag. The handwoven PVC bags proposed is several sporty object
shapes such as boxing gloves, tennis rackets and soccer balls.


La designer giapponese
Izumi Ogino, creative director di Anteprima, durante la
sfilata Spring Summer 2012 ha presentato una capsule collection
“gym couture” in cui lo stile sofisticato e minimale del
brand, si fonde con tagli sportivi e silhouette dinamiche
. Tra
gli accessori non potevano mancare le iconiche wirebag, borse in
rete di pvc intessute a mano, proposte in veste sportiva come
guantoni da box, racchette da ping pong e palloni da calcio
.

The
fine jewelry brand Marco Bicego from Vicenza has presented a special
edition of earrings and a pendant in pavé colored sapphires, mounted
on the five burnished gold Olympic rings.


Il brand vicentino
di alta gioielleria Marco Bicego ha presentato una special edition
costituita da una coppia di orecchini ed un pendente in pavè di
zaffiri colorati, montati sui cinque anelli olimpici in oro brunito.

Frida
Giannini
has always been a supporter of the capsule collections,
for every opening or restyling of the Gucci stores she makes a
limited edition of accessories dedicated to the city where the store
is. For the London Olympics Games she designed a series of
sneakers, bags, small leather goods and travel bags with the urban
skyline of the City, all declined according to the 5 colors of the
Olympic rings.


Frida Giannini
è da sempre una simpatizzante delle capsule collection, non a caso
per l’apertura o il restyling dei negozi Gucci sparsi in tutto il
mondo realizza accessori in edizione limitata dedicati alla città in
cui sorge il negozio. Per le Olimpiadi non potevano che nascere le
borse dedicate a Londra con il profilo dello skyline urbano
riproposto su sneaker, shopper, piccola pelletteria e borsoni da
viaggio, il tutto nei 5 colori dei cerchi olimpici.

The
historic Swiss brand Bally made a shopper bag decorated
with the iconic logo of the house and a special series of white
sneakers with the flags of the competing nations
.

Lo storico marchio
svizzero Bally ha dedicato alle olimpiadi una iconica shopper
decorata con il logo ed i 5 colori degli anelli oltre ad una serie
di sneaker bianche con la bandiera delle nazioni in gara effetto
vintage
.
To
celebrate the passion and discipline of the athletes,
Tod’s
has dedicated the Tod’s My Colors video to all the lovers of style
and sport
. In
the video we can see the Tod’s leather bracelets testing themselves
in the main Olympic sports.

The fields are represented by the most iconic Tod’s items such as the
D Bag, the Greek belt or the Rubber shoes.


Per celebrare la
passione e la disciplina degli atleti, Tod’s dedica a tutti gli
amanti dello stile e dello sport il video Tod’s My Colors in cui i
bracciali Tod’s, rigorosamente vestiti di pelle tricolore, si
cimentano nelle principali discipline olimpiche
e il campo di
gara è, di volta in volta, rappresentato da una D Bag, un Gommino o
una Greca Belt, i prodotti icona del brand.
The Olympic games have
also invaded classic fields such as the men’s footwear
. Is the
case of the derby suede shoes by Doucal’s with the five Olympic
rings on the upper, or the Stratford shoes by Church’s
realized
in a numbered limited edition in 17 colors, for sale in the pop up
store of Regent Street in London.

Le olimpiadi infine
hanno invaso anche campi più classici come le calzature maschili:
è il caso delle derby in pelle scamosciata di Doucal’s
con un
decoro traforato e colorato sulla tomaia che riproduce i cinque
cerchi olimpici; oppure le Stratford Church’s realizzate in
edizione limitata in 17 varianti di colore numerate ed in vendita nel
pop up store di Regent Street a Londra.
Let’s begin with the
games!
Che i giochi abbiano
inizio!

Copyright © 2010 - Alessandro Masetti